Marketing

KXEN A Strategic Solution Driving Real Business Improvement, Say Users

By Mike at 29 July, 2010

KXEN, the leading provider of data mining automation solutions, today revealed its second year of record user satisfaction survey results, with 90% of users declaring KXEN had improved their business, and 94% stating it was strategic to their organisation going forward. At the same time overall user satisfaction scores increased, with product functionality and quality [...]

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Eye Tracking Technology Takes User Centred Design to New Heights

By Mike at 29 July, 2010

Cyber-Duck, a multiple award winning Digital Agency (www.cyber-duck.co.uk) today announced that it has purchased the world leading eye tracking technology, the Tobii T60 Eye Tracker. This will provide Cyber-Duck’s clients with state of the art user-generated feedback throughout the process of web production and SaaS (software as a service) usability testing. The Tobii T60 Eye [...]

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New Social Entertainment Network, ShowMe.tv, Promises Over £20,000 Prize Money for Competition Winners and Voters to Share

By Mike at 29 July, 2010

Today marks the launch of ShowMe.tv, an exciting new social entertainment network that challenges and rewards its community to participate in regular video-based contests across four categories. In a unique twist, ShowMe.tv also enables the traditionally unremunerated voter to bet upon their most favoured entry in a contest, with the opportunity of an attractive financial [...]

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StrongMail Acquires Marketing Services Firms and Creates Email and Social CRM Agency Powerhouse “ThreadMarketing”

By Mike at 29 July, 2010

StrongMail, a leading provider of online marketing solutions for email and social media, today announced that it has acquired Conversa Marketing and Magnetik, two New York-based interactive marketing agencies with services ranging from email and social media marketing to web design and customer relationship management. The firms will be combined with StrongMail’s existing strategic services [...]

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Aviva partners with Rostrvm

By Mike at 29 July, 2010

Aviva UK General Insurance (UKGI), part of Aviva, the world’s fifth-largest insurance group and the biggest insurance services provider in the UK, has partnered with Rostrvm Solutions to provide the technical expertise and innovation required in building a market-leading outbound operation. Aviva UKGI is well accomplished in acquiring and retaining its customers. Nearly 170 people [...]

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